NitroBlog

An approachable persona online not only equates to more business, but better communication with existing customers. And what does that equal? At the risk of repeating myself, more business. On a social media business page, it is very easy to dismiss rude comments with a negative remark or engage in name calling. Instead, make everyone […]

Many of the failures that occur at work can be blamed on poor communication, according to a research study of workers by Salesforce.com Rypple. When addressing such failures, 100% of the respondents said that they prefer a work environment that encourages honesty when it comes to dealing with problems that develop on projects or in […]

It’s somewhere between $900 billion and 1.3 trillion dollars. No small change. Yet some of the world’s richest people are not Tweeting: the CEOs of the world’s Fortune 500 companies. Only 20 of them own a Twitter account. And those that have one only use it sporadically, if at all. The resistance to tweeting keeps […]

Google Plus has long been an underused resource. Now Google will combine it with Google Apps, which corporations buy to track information via calendar, document, and spreadsheet service. The integration is designed to make office flow much smoother. One of the many positives is the streamlining that will result from Hangouts, a video chat service […]

Is blogging on weekends worth the effort? That depends on what you write about. Writing a business blog means that many readers will read it during the week to keep up with trends or breaking news. It has become a part of some workers’ daily routine to read a blog on their lunch break or […]

Many companies operate blogs that do little to improve sales or even generate interest. They barely register a click in most respects. But there are four blogging tips that can significantly increase site traffic: -Get company leadership behind the blog -Let everyone in the company participate -Hire a talented content officer -Make your blog a […]

Building a valuable social media following requires one thing: Giving the people something worth following. If your social media only talks about buying this or that, people tune it out very quickly. That’s because they already know of about a million other pages that do that. Well, maybe a million is overstating it, but still… […]

All web masters need to establish trust. Offline, trust develops from a strong handshake and eye contact. A customer learns to trust the business whether it’s through body language or decor or tangible accomplishments, such as displayed awards. Offline, customers usually behave with decorum that allows a relationship to build. Customers don’t to do that […]

Want to become a leader in your industry? Here are some steps you can take to become a player in your niche: Give 100% of your energy, and not just to things that make you comfortable. Fix the problems that need fixing without blaming other people or elements out of your control, like the down […]

Google is now utilizing a geographical targeting option for Adwords. This includes 11 countries and plans for more along with Canadian postal code targeting. In the U.S. market, this will affect urban areas as they will no longer be targeted. Designated marketing area (DMA) targeting is the new goal, and Nielsen media markets will be […]